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The Fundamentals of Kootaneethi

Dr. Mahesh Prabhu & Dr. David Frawley

Kootaneeti, the Vedic Art of Strategic Living, is a nearly lost Vedic art and science for leaders originally designed to promote the right use of power. For centuries, its teachings helped build sagely empires and create social wellbeing, prosperity and lasting peace. Kootaneeti focuses on how to use the intellect to convert difficulties into strengths by understanding the workings of the human mind. Its teachings can be utilized in adverse situations where the wrong use of power as well as resources prevail and new opportunities remain unrecognized.

Both individuals and institutions can benefit from learning the fundamentals of Kootaneeti to neutralize opposition and develop new strategies by special insights and astute efforts. In an age of social, economic, and political uncertainty, Kootaneeti is a useful tool to prepare leaders to address the new challenges involved and achieve their objectives in a sustainable manner.

U. Mahesh Prabhu is a seasoned media, management and political consultant who has been researching this subject for over a decade in Vedic texts and teaching it worldwide, along with Dr David Frawley, an internationally renowned and honoured Acharya of Vedic knowledge on many levels. The book presents the ancient secrets of Kootaneeti in a subtle and simple way with practical insights, stories, and parables. The book will not only entertain and educate but will also enlighten you.

Udupi Mahesh Prabhu is a seasoned media, management & political consultant. He is a Founder and Chairman of Vedic Management Center and Vivaswaan. A fellow of the Royal Asiatic Society of Great Britain & Ireland, London (UK) and member of the International Federation of Journalists(USA), he also holds a Masters in Business Administration with a specialization in Marketing. For more info visit www.indiamahesh.com

Dr. David Frawley (or Pandit Vāmadeva Śāstrī वामदेव शास्त्री) is a Vedic teacher and educator who is the author of over forty books in several Vedic and Yogic fields published worldwide over the past thirty years. He is the founder and director of the American Institute of Vedic Studies (www.vedanet.com), which offers on-line courses and publications on Ayurveda, Yoga, Vedanta, mantra and meditation, and Vedic astrology. He is involved in important research into ancient Vedic texts and is a well known modern exponent of Hinduism and Sanatana Dharma. He has a rare D.Litt in Yoga and is a recipient of the prestigious Padma Bhushan award, one of India’s highest civilian awards for “distinguished service of a higher order.” His work is highly respected in traditional circles in India, as well as influential in the West, where he is involved in many Vedic and Yogic schools, ashrams and associations.